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Sugo Lab Co., Ltd.’s AI marketing solution, “ArtNex,” has drawn attention after being selected for the 14th cohort of the Youth Startup Academy in 2024. ArtNex is an innovative solution that leverages AI technology to enhance professionalism in brand operations while providing systematic approaches to service quality management.
Key Features of ArtNex
ArtNex offers an end-to-end solution encompassing all aspects of branding, from design to marketing, with a strong focus on supporting freelancers and early-stage brands in running their businesses more efficiently.
-AI-based brand management
ArtNex’s AI engine evaluates brand identity and delivers data-driven recommendations for design and marketing strategies, enabling users to experience expert-level branding.
-Quality Management System
To ensure service consistency and maintain high quality standards, ArtNex has implemented an AI-powered quality management system. This system monitors brand performance in real time and enables immediate identification and action on areas requiring improvement.

Built from Real Experience
According to the CEO of Sugo Lab, ArtNex was born out of his own freelance experience. “I faced many challenges in brand management while working independently, and those challenges ultimately inspired the creation of ArtNex.”
The CEO further stated, “Through ArtNex, we aim to make professional branding accessible to freelancers and small business owners alike.”
Significance of Selection to the Youth Startup Academy
The selection of ArtNex for the 14th cohort of the Youth Startup Academy is widely seen as recognition of its innovation and market potential. Through this selection, Sugo Lab will receive up to KRW 100 million in commercialization funding, along with access to a wide range of startup support programs.
ArtNex’s inclusion in the Youth Startup Academy also highlights the future potential of AI-driven marketing solutions. It is expected to introduce a new wave of innovation to Korea’s branding and marketing industry in the years ahead.

