DATE
26. 1. 31.
Global Expansion Through AI Consulting and Influencer Marketing

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Opening the Global Market for K-Beauty with AI-Powered Customized Strategies
SugoLab is ramping up support for Korean beauty small businesses aiming to enter the North American market. By providing AI-based consulting to create brand-specific strategies, and offering a comprehensive platform that integrates local buyer matching and influencer marketing, the company simplifies the overseas expansion process and helps generate tangible results.
The Unstoppable K-Beauty Wave Blossoms in the U.S.
North America has become a strategic stage for K-Beauty, where Korean brands are gaining attention for their high quality and innovation. SugoLab’s support program goes beyond mere market entry, aiming to secure sustainable competitiveness and further strengthen K-Beauty’s influence in the region.
A Robust Entry Network Built Through Public-Private Collaboration
By combining the global networks and business support capabilities of Gyeonggi TP and Seoul TP with SugoLab’s AI solutions, a ‘public-private collaborative entry platform’ has been established that balances stability and innovation. Coupled with the internationally symbolic DDP space, small business brands now have a foundation to expand their presence both domestically and abroad.

Commitment Today, Transforming Tomorrow
A SugoLab representative stated, “By combining AI consulting, local marketing infrastructure, and the DDP-centered global exchange stage, we aim to provide practical support for small beauty businesses entering overseas markets. Together with multiple institutions, we are building a sustainable global platform to lead the future of Korea’s beauty industry.”
