SUGOLAB Signs Agreement with Seoul Technopark to Develop “Smart AI Marketing Manager”

Sugo Lab, an AI-based brand solutions company, has signed an agreement with Seoul Technopark to jointly develop and implement the “Smart AI Marketing Manager” project, officially launching their collaborative initiative.

The agreement aims to expand overseas sales channels and strengthen export competitiveness for Seoul-based manufacturing and branding-focused small businesses. Using its proprietary ARTNEX AI Brand Manager, Sugo Lab will enhance the AI diagnostic engine, build an automated content creation and distribution system, and optimize real-time marketing execution and performance analysis, while Seoul Technopark will provide technical validation, demonstration infrastructure, and support through its global networks.

The Smart AI Marketing Manager system being developed by Sugo Lab is designed to fully automate the marketing process, including brand diagnostics, content production, ad execution, performance reporting, and customer service, through an AI-powered SaaS platform.

Through this agreement, the two organizations will collaborate on joint development of a platform MVP, operation of demonstration-based consulting projects, and construction of an export-ready SaaS package. Starting in 2025, the service will expand into overseas markets with multilingual support, including English and Chinese, providing AI marketing solutions tailored for international business.

A Sugo Lab representative stated, “Through collaboration with public institutions, our goal is to demonstrate that AI solutions can directly contribute to small businesses’ revenue growth. We aim to nurture small business owners equipped with AI-driven brand execution capabilities and ultimately establish a global export model for Korean AI marketing solutions.”